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SQUADRON MODELS CLOSED AFTER 53 YEARS


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This was posted on Hannants newsletter:

 

"Message; It is sad news that after more than 50 years Squadron MMD has declared bankruptcy. We just received a delivery from them but this does mean we will not be receiving anymore True Details, Avionix, Superscale, Eagle Strike or Squadron tools etc. All our remaining stock has been moved into Limited Availability. Be quick if you want any. Squadron Signal books are supplied to us by the UK importer but we expect them to also sell out over the next few week. We have just removed more than 40 with 0 stock from our website."

 

I assume all the Microscale decal products will also become unavailable?

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I will miss the Squadron Signal book series as well , I have their PANZER GRENADIER DIVISION Gross Deutschland  softback

from SQUADRON/SIGNAL ( PUB. 1977 ) - it was beautifully printed and produced

 

Shame to think the Company was gone - I think mismanagement contributed to their decline

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3 hours ago, iainpeden said:

I assume all the Microscale decal products will also become unavailable?

 

Why should the bankruptcy of SquadronSignal in Texas influence the availability of Microscale products in the rest of the world?

Microscale is a different company located in California, with SquadronSignal being just one of many shops selling their stuff.

Hannants just need to find another way to get their products to England - some of the flammable liquids need special handling 

http://www.microscale.com/Merchant2/merchant.mvc?Screen=CTGY&Store_Code=MD&Category_Code=FINPROD&Product_Code=&Search=&Sort_By=newest&Per_Page=20

 

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4 hours ago, iainpeden said:

As far as I am aware Superscale and Microscale cane from the same company, hence my question.

 

4 hours ago, iainpeden said:

As far as I am aware Superscale and Microscale cane from the same company, hence my question.

Superscale was the result of some sort of breakup of the Microscale team. One moved to Nevada due to strong environmental regulation in California. Neither was a component of the Squadron operation. Microscale is still a going concern, printing for others (including Xtradecal) and selling their own line on the internet, especially reprints of long gone early issues. Lately, Superscale did seem to be an in house brand at Squadron, very few issues.

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I got hold of a Squadron / Signal catalogue about ten years ago. Looking through it suggested a healthy, successful company, simply based on the range of products they stocked then. Obviously, the later years of the company did not go so well. 

 

It's sad to see any modelling-related company go to the wall. I wonder how many more companies will fall victim to the current virus / economic situation?

 

Chris. 

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Squadron made the mistake of spending more of their time and resources trying to expand into other aspects of the hobby market, such as collectibles and R/C, than they did keeping their core customer base happy.

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This is sad to read. I have been a customer of theirs since I was 18; that's almost 50 years. I used to go to their Elmhurst, Illinois store(the Chicago area store as it was advertised). until they left the open retail stores and went to mail order only. I had always received good service from them.

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The mail order concept was brilliant in the seventies when local hobby shops specialized in Spitfires, Mustangs and 109s. However the internet, email and rising real estate values made the business model unworkable and the last 20 years was a slow death.  The last time I received a catalogue I nearly laughed —it was like getting a cassette player from an elderly aunt. Times passed them by. 

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I'm afraid that I can't feel sorry for them. They got a lot of my hard-earned back in the '70s and '80s, particularly because they carried stuff that simply couldn't be bought in Australia, but they never seemed to be able to cope with the coming of the internet. As the internet-savvy competition increased, so Squadron seemed to decline. Their dire situation was not improved by some very strange decisions, like diversifying into fields not of the least interest to their core customer base, and every time their corporate structure changed there was a new raft of just-graduated MBAs moved into senior positions, apparently hell-bent on making things worse. I can't remember when I last ordered anything from them and I'm sure there are many others in the same boat. They just seemed to loose interest in catering to their base, and you don't stay in business very long when you pull strokes like that.

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  • 1 month later...

I admit being late to the party, and apologies for this.

Sad news indeed, but as a lot before have said: Probably self-inflicted.

I spent quite a bit of money at them from ca. 2003 to 2006, and must say they were REALLY good. Always incredible bargains each month, good service, and acceptable s&h. I think I stopped buying when they stopped sending out their hardcopy newsletter, ca 2006, which was a waste of money- but they had my email, so why not asking if I wanted a mail each month? No cost and so much quicker...

 I think it is somewhat ironic that a sort-of pioneer of mail order which is obviously the prevailing business model these days goes belly-up. But then you need to read the signs... Last time I was on Squadron Pubications website (it was my impression the model shop and publishing departments were separated in one of the preceding transactions?) I found some attractive prices, but I will rather die than pay 55 bucks s&h for a 5 $ Walkaround.... Possibly their worst offence was to not negotiate a good overseas shipping deal with a preferred carrier.

RIP, and I hope Macky Sue or Sue Macky is either retired or has found something at least as good.

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  • 3 weeks later...

I just received an email from Fine Scale Modeller announcing an auction of the assets of the company.  In case anyone wants to see the details - this is the link to the auction house and the sale details: https://www.rosensystems.com/upcoming-auctions/1675

 

I missed this thread and other messages about the store.  I used to order items from them to collect while in the US for work, and of course I have a tube of Green Stuff and the finer White Stuff filler.  Sad to see such a well-known shop go.  I saw Caboose Hobbies (another famous US model train store based on the outskirts of Denver) also closed recently.

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Including

Quote

 Customer List (Including Email & Physical Addresses)

May be worth keeping an eye out.

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I am surprised they are allowed to sell your email address without your consent to whoever.

 

Regards

Robert

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On 4/9/2021 at 9:00 PM, Robert said:

I am surprised they are allowed to sell your email address without your consent to whoever.

 

It will depend what permission you gave when you signed up the website T&Cs.

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