We've been getting some useful feedback that whilst customers generally know what the schemes they're planning to use look like, the vast majority (the silent majority?) don't know what the correct terminology is and usually don't know the proper names of the paint colours used. As such, our written format names are missing the mark for most potential customers.
As a result, we're investing some time (we have no budget to pay people to do this) drawing illustrations and designing more graphic labelling for our sets. Hopefully these are a little bit more visually appealing and cruci